Best Practices for Google Places Pages 2012
The Google Places team is always making changes to show better local results. Even if your places page is established, there are several measures that companies can take to increase the likelihood...
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How important is having a mobile version of your website?
With the recent announcement by Dell of its upcoming Windows 8 Latitude tablet and Apple’s release of the new iOS6, we have two more strong indicators of where technology is headed. More and more...
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Should small businesses pay for Yellow Page ads? Other forms of Internet...
“Yellow Pages” calls to mind two types of advertising: Yellow Pages books that are delivered to homes and businesses around the country with lists of phone numbers, addresses and business ads. Yellow...
View ArticleCool Things You Can Do With a Google+ Hangout
While Google+ wasn’t immediately embraced by the internet community upon its initial release, the addition of hangouts vastly increased its functionality and popularity. The possibilities of what can...
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Email Campaigns For the Holidays that Work! 2012 Holiday Email Marketing Tips...
Email Campaigns for the Holidays that Work! 2012 Holiday Email Marketing Tips for Online Stores Even though it is still well before Thanksgiving, retail sales are in full holiday swing, and it seems to...
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A Strategy for Showing Up in Local Search
Many local businesses that rely on online search for patrons, such as restaurants, lawyers, and construction sites find their search results squeezed by PPC ads and increasing numbers of local search...
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Marketing Ideas for Black Friday 2012
It’s safe to say that, because it’s Black Friday, you’ll already have customers at your door (physically or virtually). But here are some tips to attract even more buyers. Coupons Use your social...
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What Will Social Media Be Like in 2013?
Boomtown Internet Group’s Social Media Director, Caitlin Connors, is excited to be featured in B2C’s list of top 50 social media experts! Brian Rice approached Boomtown asking for our advice on the...
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Three Google Analytics Setup Procedures We Should All Be Using
There are hundreds of amazing reports available from Google Analytics, and most come “already made” when you add the GA tracking code to your website. I want to discuss three specific GA reports that...
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Improve Your Marketing Efforts in 2013 with Standard Google Analytics Reports
As a fan of the Google Analytics blog, I thought findings from a recent survey very appropriate for businesses with websites and mobile apps. The blog states “Over three-quarters of businesses who...
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